Text & Photos: Wheel Giant

As the global inventory clearance process nears completion, the upcoming Taichung Bike Week (TBW), scheduled for September 24-27, is gaining significant attention. This year’s event will primarily be held at the Splendor Hotel, Evergreen Laurel Hotel, and Tempus Hotel in Taichung. Nearly 340 exhibitors have already registered, including many internationally renowned component brands such as Shimano, Bosch, Campagnolo, FSA, Magura, Hayes, Prologo, Continental, Crankbrothers, Pinion, KMC, and Marwi.

For over a decade, the Taichung City Government has actively supported and sponsored TBW. In recent years, the city has further promoted various cycling development policies through initiatives such as "integrating public transportation systems," "carbon trading," and "lifestyle" enhancements, aiming to establish Taichung as a leading cycling city. Taichung Mayor Lu Shiow-Yen stated that with the global inventory clearance coming to an end, the 2024 Taichung Bike Week presents an excellent opportunity for global buyers to explore new business prospects. She encourages everyone to join in creating a more prosperous and sustainable future for the bicycle industry while experiencing the hospitality and warmth of Taichung.

For more information on the 2024 TBW exhibitors, venues, and related details, please visit the official TBW website: http://taichungbikeweek.com/.